The Department for Promotion of Industry and Internal Trade (DPIIT), under the Union Ministry of Commerce and Industry, has signed a memorandum of understanding (MoU) with Krafton India Pvt Ltd, a digital entertainment company, to support startups, innovators, and entrepreneurs across the country.
Focus On Emerging And High-Growth Sectors
The collaboration aims to foster the growth of product startups operating in areas such as digital entertainment, online gaming, esports, interactive media, and artificial intelligence-driven technologies. It seeks to enable startups to build scalable and industry-relevant solutions through structured industry engagement.
Access to Mentorship And Market Opportunities
As part of the initiative, startups will gain access to mentorship, industry insights, knowledge-sharing platforms, and curated engagement opportunities. The partnership will also support startups in achieving key milestones, including proof-of-concept (PoC) development, market access, and integration into industry ecosystems, wherever feasible.
Innovation Challenges And Skill Development Initiatives
Under this collaboration, DPIIT will work with Krafton India to explore the organisation of innovation challenges under the Bharat Startup Grand Challenge, along with targeted hackathons, workshops, and masterclasses. These initiatives will span domains such as game design, animation, immersive technologies, esports management, and artificial intelligence applications.
Global Exposure And Industry Integration
The partnership will further facilitate industry interactions, knowledge exchange, and exposure to global best practices. Selected startups may also gain opportunities for pilot collaborations, with potential for deeper engagement based on outcomes.
Strengthening The Startup Ecosystem
Additionally, the initiative will support ecosystem development through outreach efforts and participation in Startup India programmes, enhancing engagement across the broader startup landscape.