Funskool India Ltd, the country’s leading toy manufacturer promoted by the MRF Group, has reported a turnover of $40 million in FY26, demonstrating resilience and steady growth despite a challenging global environment.
Growth trajectory
The company has recorded an average growth of 14% over the past two years, with exports growing at 19% year-on-year during the same period, reaffirming its strong position in international markets.
Domestic business trends
While the domestic business has grown at a modest single-digit pace over the last two years, Funskool is witnessing encouraging traction in key categories such as Fundough (dough) and Handycrafts (arts & crafts).
To revisit targets after Q1
Funskool India CEO K A Shabir said, “We successfully navigated the challenges posed by US tariffs last year and continued to grow our export and domestic businesses. Given the ongoing geopolitical situation in West Asia, we are currently working with a moderate growth outlook of 12–15%, with plans to revisit our targets after Q1 once the situation stabilises.”
Strategic positioning
With India emerging as a preferred manufacturing destination, Funskool is well-positioned to financially leverage its integrated capabilities across design, manufacturing, and distribution to capture new opportunities in global markets.
Partnerships and expansion
“Over the past year, we have further strengthened our partnerships with leading global companies such as Spin Master (Canada), Moose Toys (Australia), Melissa & Doug (USA), and Asmodee (France), along with several other European partners. We have also established new partnerships last year with Learning Resources (USA) and Buffalo Games (USA). Our Goa plant expansion is in progress and is expected to be completed by the end of this financial year,” he added.
Outlook and new launches
In the domestic business, Funskool expects a significant shift in growth momentum for FY2026–27, driven by the introduction of new categories such as friction vehicles under the brand BlazeTrix and remote-control cars under VoltRush, along with the addition of popular licences such as Paw Patrol.