Amagi Media Labs Ltd, the agentic industry cloud platform for unified broadcast and streaming, has announced that AccuWeather, the most trusted source of weather forecasts and warnings with proven Superior Accuracy, has successfully completed a landmark modernisation of its broadcast ecosystem as part of an expanded engagement with the company.
Shift to unified cloud infrastructure
AccuWeather has transitioned from traditional broadcast infrastructure to a cloud-based, internet-driven system that manages both linear TV and streaming in one place. This eliminates separate workflows, making distribution more efficient, flexible, and easier to scale across platforms.
Single-provider model drives agility
The transformation, anchored at Amagi’s state-of-the-art Master Control Room (MCR) in Princeton, N.J., brings both the technology stack and managed operations under a single provider. This enables AccuWeather to achieve a high level of agility and rapid customisation of channels.
Managed services at the core
Amagi Co-founder and President, Global Business, Srinivasan KA said: “As the entire solution is based on Amagi’s tech stack and managed services, customisations are seamless and faster. With our Princeton MCR overseeing linear and FAST channels, AccuWeather gains both cloud-native agility and broadcast-grade operational assurance, a combination that is critical, but rare in the market.”
Strategic push for unified workflows
The expanded engagement builds on a successful initiative launched in 2021, when AccuWeather introduced its FAST channels. Through Amagi’s managed services model, AccuWeather receives enhanced distribution efficiency through a fully IP-based distribution model that improves reliability and reduces costs.
It also enables optimized regionalisation at scale, with advanced sub-feed capabilities supporting multiple regional feeds with customised graphics. Faster workflows allow real-time agility for live events, enabling instant delivery of breaking news and critical weather updates across platforms.
Additionally, a unified technology approach accelerates innovation cycles, allowing quicker deployment of new features and workflow enhancements.
Focus on content and accuracy
AccuWeather Chief Content Officer Helen Swenson, said: “By consolidating our linear and OTT distribution on Amagi’s platform, we are simplifying operations and improving efficiency, enabling our team to focus on high-quality content and delivering forecasts with proven Superior Accuracy our audiences trust.”