Aurum PropTech To Acquire Housing.com In ₹458-Cr Equity Deal

CW Bureau ·

Aurum PropTech Ltd has proposed to acquire 100% stake in Housing.com for ₹458 crore on a fully diluted basis from REA India Pte Ltd, Singapore.

The acquisition will be carried out through an all-equity transaction and is aimed at creating an integrated PropTech platform spanning the entire real estate value chain.

All-equity transaction

Aurum PropTech has entered into a binding Share Acquisition Agreement with Locon Solutions Pvt Ltd, the owner of Housing.com, to acquire the company.

Under the deal, Aurum will issue 1,97,93,309 equity shares, representing about 20.5% of its enlarged share capital. Following the transaction, REA India’s shareholding in Aurum PropTech will increase to 24.9%.

Integrated platform

The combination brings together Housing.com, one of India’s leading real estate marketplaces, and Aurum PropTech’s technology-led ecosystem.

The integrated platform will cover property discovery, transactions, financing, rentals and property management, offering end-to-end services across the real estate life cycle.

AI-driven ecosystem

Aurum Ventures Founder & CEO Ashish Deora said “We welcome REA as a significant shareholder in Aurum PropTech as we build the next chapter of Indian PropTech, powered by AI and data.

The real power lies in the data flywheel as Housing and Aurum platforms work together. Every intent, intelligence, transaction, financing and living interaction will make the ecosystem smarter, setting a new benchmark for how real estate is discovered, transacted and serviced in India,” he said.

REA Group CEO Cameron McIntyre said “Aurum has strong capability and local market knowledge to operate the India business effectively.”

Strategic rationale

The company said the primary objective of acquiring Locon Solutions Pvt Ltd is to bring Housing.com into the Aurum ecosystem and create a unified AI and data architecture for the real estate sector.

The combined platform is expected to connect consumer demand, developer inventory, brokerage services, rentals, financing and transactions, creating a technology-driven operating layer for the Indian real estate ecosystem.

Company background

Aurum PropTech is India’s largest technology-enabled PropTech ecosystem, offering digital solutions across real estate transactions, financing, asset management and customer engagement.

Housing.com is among the country’s leading online real estate marketplaces, connecting homebuyers, tenants, developers and brokers through a digital property platform.