Jeep India has unveiled the Meridian 85th Anniversary Edition, a limited-run collector’s model with just 85 units to be sold across the country, as the premium SUV maker celebrates 85 years of the Jeep brand globally.
The launch underscores Jeep’s strategy of using exclusive editions and connected technologies to strengthen its premium positioning in India’s competitive SUV market, where buyers are increasingly seeking differentiated ownership experiences beyond conventional product upgrades.
The anniversary edition is based on the top-end Overland variant and combines exclusive styling elements with the debut of CARA AI, Stellantis’ intelligent voice assistant, aimed at enhancing in-car connectivity and convenience.
Limited collector’s edition
With production restricted to only 85 units, the special edition is targeted at Jeep enthusiasts and collectors looking for exclusivity.
The SUV features gloss black 18-inch alloy wheels, an all-black interior with Mayan Gold accents and anniversary-specific styling elements. Buyers can further personalise the vehicle through optional 85th Anniversary AXS packages that include accessories such as carpet floor mats, anniversary decals, ambient lighting and Sky Lounge sunroof illumination.
AI-powered connected experience
A key highlight of the anniversary edition is the introduction of CARA AI, Stellantis’ voice-enabled virtual assistant.
The system supports natural voice interaction in 52 languages, including major Indian languages, enabling users to access navigation, weather updates, reminders, music, phone calls, general knowledge and selected vehicle functions through voice commands.
The move reflects the growing importance of software-driven features in premium vehicles, with automakers increasingly differentiating products through connected technologies and artificial intelligence.
Strengthening premium appeal
Stellantis India Business Head & Director, Automotive Brands Kumar Priyesh said the anniversary model celebrates Jeep’s enduring legacy of freedom, exploration and adventure while offering customers an opportunity to own a distinctive piece of the brand’s history.
He said the limited-edition Meridian combines premium craftsmanship, capability and exclusivity for enthusiasts who value the Jeep heritage.
Pricing
The Jeep Meridian 85th Anniversary Edition is priced from ₹36.05 lakh, while the broader Meridian range equipped with CARA AI starts at ₹30.45 lakh (ex-showroom).
Bookings are open through authorised Jeep dealerships across India and the company’s official website.