Navin’s, a leading real estate developer in South India, has announced its entry into the plotted development segment as the company marks its 37th anniversary, expanding its residential portfolio amid growing interest in land-led homeownership.
The company made the announcement at its 37th anniversary celebration, themed ‘Beyond 37 – Past, Present & Future’, which brought together employees from Chennai and Bengaluru at a hotel in Chennai.
The anniversary event reflected on Navin’s journey over the past 37 years, recognised employee achievements and outlined the company’s priorities for its next phase of growth.
Expanding residential offerings
Navin’s said its foray into plotted development is aimed at giving customers greater flexibility in their homeownership journey, particularly those who prefer to own land and build homes according to their individual requirements.
The move also seeks to tap changing consumer preferences for personalised living spaces and thoughtfully planned neighbourhoods. By entering plotted development, Navin’s is broadening its residential offerings beyond conventional built-up housing.
The company said the segment would allow customers to exercise greater control over the design and construction of their homes while being part of planned communities.
Focus on Chennai’s growth
Navin’s Managing Director Navin Kumar said the company’s decision to enter plotted development was driven by changing preferences among homebuyers in Chennai.
“As Chennai continues to grow, we are seeing a clear shift in what people want from real estate. There is a growing interest in owning land; not just as an investment, but as something that gives people the freedom to build a home in a way they envision it.
“Our entry into plotted development comes from this understanding. At Navin’s, we want to bring the same trust, quality and customer-first approach that has been part of our journey into this new segment. Our focus is on creating well-planned communities where people have the freedom to build and live on their own terms.
“For us, plotted development is not just a new category. It is an opportunity to be part of Chennai’s growth and to create spaces that people can shape into their own future.”
Building the next phase
The entry into plotted development marks a new direction for Navin’s as it seeks to leverage its established presence in residential real estate and respond to evolving homeownership preferences.
With the new segment, the company is positioning itself to participate in the shift towards land ownership and customised housing while continuing to emphasise planning, quality and customer experience.
The 37th anniversary celebration provided the backdrop for Navin’s to reflect on its past while setting out its vision for the next phase of the business.