Hettich, a German furniture fittings and lifestyle brand, has opened its second Hettich Exclusive (HeX) store in Chennai, expanding its experiential retail presence across South India.
The new store strengthens Hettich’s customer touchpoints along South Chennai’s IT corridor. The company is also expanding its HeX network across India alongside its Experience Centres.
Store showcases German-engineered solutions
The new HeX store features curated walk-throughs of modern living spaces fitted with Hettich’s premium German fittings, architectural door hardware, furniture lighting and built-in kitchen appliances.
Hettich’s Experience Centre in Chennai will continue to serve customers and industry professionals, offering a closer look at the company’s latest German-engineered interior solutions.
Company targets experiential expansion
“With this second Hettich Exclusive store, we are weaving a stronger web of experiential touchpoints across the city, bringing us one step closer to our customers and expanding opportunities for them to discover and shop our award-winning, German-engineered interior solutions,” Hettich India, Director – Sales, Rahul Thakkar, said.
“Chennai’s unique blend of tradition and modernity aligns perfectly with Hettich’s commitment to crafting innovative, functional and truly magical spaces,” he said.
Hettich marks 25 years in India
The Chennai store is part of Hettich’s plan to open multiple HeX stores across India this year, strengthening its experiential ecosystem alongside its network of Experience Centres.
Hettich is a 138-year-old family-owned German brand and one of the world’s largest manufacturers of furniture fittings, with a global turnover of more than €1.5 billion.
Portfolio spans interior solutions
Hettich began operations in India in 2000 and has established a leadership position in the country’s furniture fittings industry. The company is marking 25 years of operations in India this year under the theme ‘Built to Lead’.
Its portfolio includes furniture fittings, architectural hardware, Blaupunkt built-in appliances and furniture lights for residential and commercial spaces.