Lemon Tree Hotels Ltd, one of India’s leading hospitality chains, has opened Keys Lite by Lemon Tree Hotels in Ajmer, marking the brand’s debut in the historic city.
The opening takes the group’s operational portfolio in Rajasthan to 14 hotels, with another nine properties under development across the state.
Phased launch
The 31-room hotel is managed by Carnation Hotels Pvt Ltd, the company’s wholly owned subsidiary. It has commenced operations with 24 rooms, while the remaining seven rooms will be opened in the second phase.
Located opposite Ajmer’s main bus terminal, the hotel offers convenient access to major attractions, including Ajmer Sharif Dargah, Ana Sagar Lake, Ajmer Museum and the Brahma Temple in nearby Pushkar.
Growth strategy
“Destinations like Ajmer are defined by purpose-driven travel, where guests value a comfortable and dependable base that supports the purpose of their visit,” Lemon Tree Hotels President Vishvapreet Singh Cheema said.
Keys Lite by Lemon Tree Hotels, Ajmer is designed to address this need by offering an efficient stay experience at an accessible price point,” he added.
This opening strengthens Lemon Tree’s presence in Rajasthan while reinforcing its commitment to serving markets with strong and sustained travel demand with hospitality solutions tailored to the evolving needs of today’s travellers.