TVS iQube Hits 1 Million Customers, Launches MillionR Special Edition

CW Bureau ·

TVS Motor Company, part of TVS Venu, has marked the milestone of one million customers for its electric scooter, TVS iQube, with the launch of the TVS iQube MillionR Special Edition.

The new edition celebrates the growing customer base of the electric scooter and reinforces TVS iQube’s positioning as a family-focused electric vehicle. The milestone comes as TVS Motor strengthens its position in India’s electric two-wheeler market.

The TVS iQube is the flagship electric scooter in the company’s EV portfolio and has played a key role in its expansion in the electric mobility segment. TVS Motor has emerged as the No. 1 player by market share in the electric two-wheeler category this year.

145 km range
Based on the TVS iQube 3.5 kWh variant, the MillionR Special Edition offers an IDC range of 145 km.

The special edition gets an exclusive Aurora Green Dual Tone colour inspired by the Northern Lights. It also features premium seat upholstery and exclusive MillionR badging.

TVS Motor has added practical upgrades aimed at improving everyday convenience. These include a new front utility storage compartment that increases total storage capacity from 32 litres to 35.5 litres, along with an integrated Type-C charging port.

The scooter comes with more than 118 connected technology features, adding to its digital and connected mobility capabilities.

Celebrating a million customers
TVS Motor said the iQube milestone builds on its broader experience of understanding the evolving mobility needs of Indian families across different powertrains.

The company has drawn a parallel with its TVS Jupiter scooter brand, which recently reached the nine million-customer milestone. In 2016, TVS Jupiter celebrated its one million-customer milestone with a MillionR Edition.

TVS Motor Company, Senior Vice President – Head Commuter & EV Business and Head Corporate Brand & Media, Aniruddha Haldar, said the one million-customer milestone of TVS iQube marks a significant chapter in the company’s journey.

He said TVS Motor has remained focused on creating mobility solutions for Indian families, with an emphasis on relevance, reliability and quality.

Haldar added that the confidence of iQube customers reflects the progress electric mobility has made in India and would inspire the company to continue developing products that meet the evolving needs of families.

Price and positioning
The TVS iQube MillionR Special Edition is priced at ₹1,40,138, effective ex-showroom Karnataka.

The broader TVS iQube portfolio starts at ₹1,11,310, effective ex-showroom Karnataka, while prices under the Battery-as-a-Service (BaaS) offering start at ₹59,999.

With the MillionR edition, TVS Motor is combining a major customer milestone with product enhancements as competition intensifies in India’s rapidly expanding electric two-wheeler market.