Suzuki Motorcycle India Pvt Ltd (SMIPL), the two-wheeler subsidiary of Japan’s Suzuki Motor Corporation, recorded its highest-ever monthly sales in October 2026, with total volumes rising 13% year-on-year to 1,46,279 units against 1,29,261 units in the corresponding month last year.
Domestic sales reached an all-time high of 1,24,559 units, registering 20% growth over 1,03,454 units in October 2025, driven by strong festive-season demand.
However, exports declined to 21,720 units from 25,807 units a year earlier, indicating that domestic demand was the primary growth driver during the month.
Suzuki Motorcycle India Pvt Ltd Vice President – Sales & Marketing, Deepak Mutreja, said October had been an encouraging month, with festive-season demand contributing to the company’s highest-ever monthly sales.
He attributed the performance to the strong customer connect established by the brand in India and thanked customers, dealer partners, suppliers and employees for their continued support.
Spare parts revenue grows 39%
Apart from vehicle sales, Suzuki Motorcycle India recorded its highest-ever monthly spare parts sales revenue of ₹118.8 crore in October 2026, registering 39% growth from ₹85.7 crore in the year-ago month.
The sharp increase in spare parts revenue points to expanding activity in the company’s after-sales business alongside growth in vehicle sales.
Customer engagement initiatives
During October, the company introduced a new Glass Sparkle Black and Metallic Matte Fibroin Gray colour option for its V-STROM SX motorcycle.
It also concluded the third edition of the V-STROM Expedition, involving 43 Suzuki owners in a 2,535-km journey from Delhi through Zanskar and Ladakh, culminating in Chandigarh.
The company organised the Burgman Hangout Parade across 11 cities, including Jaipur, Lucknow, Salem, Puducherry, Malegaon, Coimbatore, Madurai, Palakkad, Kochi, Thiruvananthapuram and Solapur.
The initiative brought Burgman scooter owners together to share their riding experiences and interact with the Suzuki community.
GIXXER Pitstop events were also conducted in Palakkad and Kolhapur, offering participants curated test rides and opportunities to experience the performance of the GIXXER motorcycle range.
With record domestic sales and stronger after-sales revenue, Suzuki Motorcycle India enters the post-festive period on a strong footing, although sustaining the momentum in domestic demand and improving export volumes will remain important for its growth trajectory.