Keystone NeoGreens, a wellness company focused on daily nutrition products, has launched Daily Greens, its first multi-microgreens nutrition product designed to provide a convenient way to add microgreens to the daily diet.
Developed over three years of formulation, Daily Greens is a one-scoop nutritional blend built around five microgreens — alfalfa, kale, broccoli, coriander and sunflower.
Formulation targets daily nutrition
The company said the formulation is designed to support focus, sustained energy, gut health, immunity and detoxification. It combines the five microgreens with superfoods, pre- and probiotics, digestive enzymes, antioxidants, adaptogens, berries, minerals and vitamins.
The launch comes amid growing consumer demand for convenient nutrition products that can be incorporated easily into daily routines.
“With Daily Greens, our focus has been to provide convenient nutrition while making the relevant product and serving information accessible to consumers,” Keystone NeoGreens, CEO, Amarnath J, said.
Focus on ingredients and quality
According to the company, Daily Greens contains no artificial flavours or unnecessary additives. The product development process covered ingredient formulation, serving format, processing and quality controls.
“The product development process included decisions around the ingredient formulation, serving format, processing and quality controls,” Keystone NeoGreens, Co-founder and COO, Dinesh Chanchala, said.
Third-party testing for safety
Each batch of Daily Greens is tested by third-party laboratories for parameters including heavy metals and microbial safety, in line with the company’s quality programme.
The company said the testing forms part of its quality-control process as it expands its daily nutrition product portfolio.
Available through online channels
Daily Greens is available through the NeoGreens website and Amazon.
The launch marks Keystone NeoGreens’ entry into multi-microgreens nutrition products as the company targets consumers seeking convenient daily nutrition formats.