Jindal Stainless, the leading stainless steel manufacturer, has launched its first-ever brand campaign, ‘Jindal Saathi Seal Hai, Toh Asli Stainless Steel Hai’, weeks after onboarding Ranveer Singh as brand ambassador. The campaign signals a strategic shift for the company from a largely B2B-led approach to a more consumer-facing brand strategy. Focus on authenticity Fronted by […]