Tag: men’s grooming India
RETAIL/FMCG Messi Enters India’s Athletic Personal Care Space Via KT MEN-AFA Contract

KT Men, the men’s grooming and personal care brand from the house of KT Professional, has signed a strategic partnership with the Argentina Football Association to launch its new GOAT Edition range featuring global football stars Lionel Messi, Julian  Alvarez and Enzo Fernandez. The company said it is targeting ₹200 crore in top-line revenue over […]

CW Bureau · May 19, 2026
RETAIL/FMCG Razor-Sharp Expansion: Amrutanjan Set To Cash In On Grooming Growth

Amrutanjan Health Care Ltd has announced its entry into the razors category, marking a significant expansion into the fast-growing grooming segment. The Chennai-based company, long associated with its iconic pain balm, is leveraging deep consumer insights and a sharp focus on adjacent categories to unlock new growth avenues. Women’s grooming takes centre stageAnchoring this move […]

CW Bureau · Apr 17, 2026