The Leela Palaces, Hotels and Resorts has unveiled The Leela Coorg Forest Sanctuary as the new identity for its recently acquired luxury retreat in Coorg.
The rebranding reflects the property’s location amid 76 acres of ancient forests, coffee plantations and the biodiversity-rich Western Ghats.
The company said the new identity aligns with its strategy of developing luxury destinations rooted in their natural and cultural surroundings.
Luxury destination
The Leela Palaces, Hotels and Resorts, Chief Executive Officer, Anuraag Bhatnagar, said, “The unveiling of The Leela Coorg Forest Sanctuary marks an important milestone in our journey of creating destinations that are deeply rooted in their surroundings.”
“As we continue to expand our portfolio across India’s leading gateway cities and leisure destinations, The Leela Coorg Forest Sanctuary reflects our belief that memorable luxury experiences are shaped by the unique character of a destination. Every element of the retreat has been thoughtfully curated to deepen guests’ connection with the landscape.”
The company said the property is part of its strategy to expand its portfolio of luxury hotels while offering destination-led hospitality experiences.
Portfolio Expansion
The Leela currently has a portfolio of 24 hotels that are operational or in the pipeline across key gateway cities and marquee leisure destinations.
The hospitality chain said it will continue to expand its footprint while strengthening its focus on delivering luxury experiences rooted in Indian heritage and local culture.