Suzuki Motorcycle India Pvt Ltd (SMIPL), the two-wheeler subsidiary of Suzuki Motor Corporation, Japan, is celebrating 20 years of its journey in India.
Growth highlights and expansion
Among the key highlights: the company’s sales have doubled over the last four years, driven by strong demand and product innovation. It has achieved the 10 million units production milestone. Future-ready expansion has been initiated with electric mobility, flex-fuel technology, and a new manufacturing plant at Kharkhoda.
Building trust and reliability
The company said that it has completed two decades of building strong customer trust, delivering reliable products, and evolving alongside India’s mobility needs.
Customer-first philosophy
Rooted in Suzuki’s global philosophy, SMIPL’s journey followed a customer-first approach, a focus on innovation through teamwork, and a drive for continuous improvement.
From first step to millions of journeys
Suzuki Motor Corporation (SMC) entered the Indian two-wheeler market in 2006, with the launch of the Suzuki Heat 125 and Suzuki Zeus 125 in the motorcycle segment, and subsequently strengthened its product offerings with the introduction of its Suzuki Access 125 scooter in 2007.
Over the years, SMIPL has expanded its product portfolio to cater to diverse customer needs, ranging from everyday commuting to performance-oriented motorcycling.
Sustained investments in manufacturing
Managing Director Kenichi Umeda said: “Marking 20 years of start of production in India is a significant milestone for all of us at SMIPL. This journey has been made possible by the trust and support of our customers, dealer partners, suppliers, and employees, who have stood by us at every step. Through gradual expansion of our product portfolio, sustained investments in manufacturing, and focus on quality and reliability, we have steadily scaled our presence in India.”
Products and milestones that shaped the journey
Over the last two decades, SMIPL’s growth in India has been driven by a diverse and evolving product portfolio, alongside key milestones.
At the centre of this journey is the Suzuki Access, which helped establish the 125cc scooter segment, followed by the Suzuki Burgman, which redefined the luxury scooter space, and the sporty Avenis, together offering a well-rounded scooter range to match diverse customer needs.
Performance-oriented motorcycles such as the GIXXER series, the versatile V-Strom SX, along with big bikes like the Hayabusa, GSX-8R, and V-Strom 800 DE, have strengthened Suzuki’s presence across segments.
This momentum translated into significant milestones. SMIPL achieved its first one million customers in 2012, crossed 5 million units in 2020, and marked a key milestone in 2026 with 10 million two-wheelers produced in India, reflecting enduring customer trust and sustained growth.
Driving the future: Multi-pathway approach
SMIPL continues to remain strongly focused on purpose-driven innovation in the evolving age of technology, in alignment with Suzuki’s global vision.
Key initiatives so far include the introduction of the Suzuki e-ACCESS as its entry into electric mobility and the Suzuki GIXXER SF 250 FFV featuring E85-compliant flex-fuel technology.
Global legacy, local relevance
Backed by Suzuki Motor Corporation’s century-long global mobility legacy, SMIPL’s Gurugram manufacturing facility has played a pivotal role in establishing India as a global production hub.
Today, Suzuki two-wheelers are exported to 77 countries worldwide. As Suzuki Motorcycle India moves forward, it reaffirms its commitment to India of making every ride more reliable and enjoyable.