Sula Vineyards Ltd has entered into an asset purchase agreement (APA) to acquire the Domaine Chandon India estate in Dindori, Nashik from Moet Hennessy India Pvt Ltd (MHIP) for a consideration of ₹20 crore to enhance Wine Tourism.
The transaction will be funded through a combination of internal accruals and debt, and covers the purchase of land, buildings, plant, machinery and related assets, excluding inventory, taxes and statutory levies.
Strategic location advantage
MHIP is a wholly-owned subsidiary of Moet Hennessy, part of the LVMH (Louis Vuitton Moet Hennessy) group.
The acquired estate is strategically located in Dindori, where Sula already operates a winery, enabling operational synergies, improved connectivity and efficient management.
Boost to wine tourism
The transaction is expected to strengthen Sula’s wine tourism business, which remains one of its fastest-growing segments.
The addition of a new destination in Dindori is likely to support the next phase of growth in this segment, enhancing visitor experiences and expanding capacity.
Market leadership
Sula Vineyards is India’s largest wine company, with over 50% share of the domestic premium wine market and a portfolio of more than 60 labels across price points.
The company has built a strong presence in wine tourism with premium resorts and wine-themed restaurants in Nashik and near Bengaluru, attracting a growing base of consumers.
Expanding production footprint
With five wineries across Maharashtra and Karnataka, Sula produces and distributes over one million cases annually across India.
The company pioneered the winery tasting room concept in India in 2005 and launched the country’s first vineyard resort in 2010, which now attracts over 3.3 lakh visitors each year.
Sula Vineyards, Moet Hennessy India, Domaine Chandon India, LVMH, Wine Industry, Asset Acquisition, Wine Tourism, FMCG