TVS Motor Company (TVSM), part of TVS Venu, has introduced festive-season enhancements across its premium motorcycle portfolio, with updates to the TVS Apache and TVS Ronin ranges.
The refresh comes as TVS Apache crosses the milestone of more than 7 million riders across 90 countries, while TVS Ronin has built a global community of over 200,000 customers.
Apache gets technology and performance upgrades
The TVS Apache portfolio, built around the company’s ‘Track to Road’ philosophy, has received feature upgrades across the Apache RTR 160, Apache RTR 160 4V and Apache RTR 200 4V.
The Apache RTR 160 now gets a Traction Control System, hazard lamps and LED TSLs, aimed at enhancing rider confidence and control.
The Apache RTR 160 4V has been upgraded with a TFT display featuring Google Map Mirroring, Panic Brake Alert and a Type-C charger, adding connected technology and convenience to the motorcycle.
The Apache RTR 200 4V gets front adjustable USD suspension, along with a TFT display with Google Map Mirroring, Panic Brake Alert and a Type-C charger. The suspension upgrade is aimed at improving rider control.
The existing top-spec variants of the three Apache RTR models will transition into the new configurations.
Apache 310 gets Black Diamond Editions
The flagship Apache 310 series has also received a new styling update with the introduction of Black Diamond Editions for the Apache RR 310 and Apache RTR 310.
The editions feature an all-black aesthetic and detailed design elements. The Apache RR 310 also gets Keyless Ride technology, a feature already available on the Apache RTR 310.
Both motorcycles come with technologies including Race Tuned Dynamic Stability Control (RT-DSC), Cruise Control, Cornering ABS, Cornering Traction Control, Launch Control and Drag Torque Control.
TVS Motor said the Black Diamond Editions combine performance-focused dynamics with technology and design, reinforcing the racing-oriented character of the Apache 310 series.
Ronin gets new variant and upgrades
The TVS Ronin has received a new variant along with enhancements across its Mid and Top variants.
The updates cover design, connectivity, convenience and rider control, building on the motorcycle’s #Unscripted positioning and its focus on individuality and self-expression.
The Ronin has a global customer community of more than 200,000 riders, according to TVS Motor.
Focus on premium motorcycle experience
TVS Motor Company Head Business, Premium, Vimal Sumbly said the festive-season updates are aimed at enhancing customer ownership across the company’s premium motorcycle portfolio.
“Across TVS Apache portfolio and TVS Ronin, we remain committed to bringing together performance, technology, distinctive design and an engaging riding experience that continues to evolve with the aspirations of today’s riders,” he said.
With more than 7 million Apache riders across 90 countries, TVS Motor said the latest updates strengthen the portfolio’s focus on performance, technology and distinctive design