Tag: Premium Motorcycles
AUTO TVS Apache Crosses 7 Mn Customers Worldwide, Unveils New Brand Film

TVS Motor Company has crossed the milestone of 7 million TVS Apache customers worldwide, marking two decades of its performance motorcycle brand while unveiling a new brand campaign film titled ‘Tu Race Laga’. Launched in 2005, TVS Apache has grown into one of the world’s fastest-growing performance motorcycle brands, with a presence across 90 countries. […]

CW Bureau · Jul 6, 2026
AUTO TVS Motor Bets On Global Markets, EVs And AI To Power Future Growth

TVS Motor Company is strengthening its global expansion, accelerating investments in artificial intelligence (AI) and electric mobility, and expanding its premium motorcycle portfolio as it positions itself for long-term growth across international markets. In his message to shareholders in the company’s Annual Report 2026, Chairman and Managing Director Sudarshan Venu said the company’s international business […]

CW Bureau · Jun 29, 2026
AUTO TVS Motor Unites 1,000 Riders Across 17 Cities On World Motorcycle Day

TVS Motor Company, part of TVS Venu, and a globally reputed manufacturer of two- and three-wheelers, celebrated World Motorcycle Day by bringing together over 1,000 riders across 17 cities in India for a one-of-a-kind nationwide ride. The initiative witnessed enthusiastic participation from the vibrant TVS Apache Owners Group (AOG) and TVS Ronin communities, uniting riders […]

CW Bureau · Jun 21, 2026
AUTO TVS Motor To Build Premium Retail Network For High-End Motorcycles

TVS Motor Company, part of TVS Venu,  has announced the launch of TVS Paddock, an exclusive retail channel dedicated to its premium motorcycle portfolio, as the company seeks to strengthen its presence in India’s rapidly growing premium mobility market. The new retail ecosystem is designed to offer immersive brand engagement, personalised service and enhanced aftersales […]

CW Bureau · Jun 6, 2026
AUTO TVSM Ignites African Market With Apache RTR 310 Launch In Morocco

Betting on Morocco’s fastest growing premium motorcycle segment in 201cc–350cc bikes, TVS Motor Company has launched its Apache RTR 310. The move positions the company to tap rising demand for performance motorcycles in the North African market. Riding on premium segment growth Morocco’s two-wheeler industry has grown 42% over the past year, with the 201–350cc […]

CW Bureau · Mar 29, 2026