RETAIL/FMCG
Radico Khaitan’s Magic Moments Hits 1-Million Monthly Case Sales Mark
Radico Khaitan’s flagship vodka brand, Magic Moments, has achieved a major milestone by sustaining a record run rate of one million case sales every month, underscoring the rapid expansion of India’s vodka market and reinforcing its leadership in the category. The milestone comes as consumer preferences continue to shift towards premium white spirits, with flavoured […]
CW Bureau
·
Jul 5, 2026
RETAIL/FMCG
Radico Khaitan Relaunches After Dark Blue Whisky In New Avatar In UP
Radico Khaitan Ltd., an alcoholic beverages manufacturer, has unveiled a refreshed premium packaging for its After Dark Blue Grain Whisky as it seeks to strengthen the brand’s appeal among aspirational consumers amid growing premiumisation in the Indian spirits market. The company said the redesigned packaging reflects evolving consumer preferences and contemporary design trends while retaining […]
CW Bureau
·
Jun 12, 2026
RETAIL/FMCG
Magic Moments Vodka Crosses 8-Mn Cases In Sales, Retains Top Spot
Radico Khaitan Ltd flagship brand Magic Moments Vodka has crossed eight million cases in sales this year, reinforcing its position as India’s largest vodka brand and among the fastest-growing globally. The brand recorded a sharp rise from 7.1 million cases last year, reflecting strong consumer demand and a growing presence across markets. Radico Khaitan had […]
CW Bureau
·
Mar 19, 2026
RETAIL/FMCG
Old Admiral Crosses 10 Mn Cases, Powers Radico Khaitan’s Growth
In a year marked by intense competition and shifting consumer preferences in India’s alco-beverage market, Radico Khaitan has delivered a milestone that reflects the power of brand endurance and execution. Its flagship Old Admiral Brandy has crossed the 10 million cases mark in FY26, nearly doubling from 5.6 million cases in FY25, a leap that […]
CW Bureau
·
Mar 5, 2026
